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Vantage Fit Marketing Collateral Role — Designer Annual · 2025 & 2026

A year of wellness,
designed twice.

Every year, HR teams plan their wellness programs around the same thing: the calendar. So I design one for them — the Vantage Fit Wellness Calendar, mapping the year's health observances month by month, and a Challenge Planner that turns each month into a ready-made four-week program. I made the 2025 editions, then rebuilt both for 2026 with a completely new illustration style.

The Wellness Calendar 2026 cover — gradient numerals beside a grid of watercolor illustrations

For

Vantage Fit — marketing

Deliverables

Wellness Calendar · Challenge Planner

Editions

2025 & 2026 — a new set every year

Format

Downloadable PDFs

01 — The idea

HR teams plan by the calendar. So give them one.

Corporate wellness runs on observances — Dry January, Heart Month, Nutrition Month, World Sleep Day. The Wellness Calendar collects them all in one place: a theme for every month, a card for every date worth building a campaign around. The Challenge Planner picks up where the calendar stops — it takes each month's theme and turns it into a four-week program with weekly tasks, engagement boosters, webinar ideas and email series an HR team can run as-is.

02 — The calendar

Same bones, better skin every year.

The 2025 edition was clean and flat — solid month columns, line icons, one accent colour per month. It worked. For 2026 I kept the structure and rebuilt everything on top of it: watercolor illustration for every month, warmer palettes, photography swapped out for painted scenes. Redesigning the same artifact a year later, with a year more skill, is its own kind of satisfying.

Wellness Calendar 2025 — January, February and March columns with monthly themes and dated observance cards

2025 — flat colour, line icons, a theme card opening every month.

Wellness Calendar 2026 — the same three months rebuilt with watercolor illustrations and month-by-month palettes

2026 — the same three months, rebuilt with watercolor art and a palette per month.

"The structure stayed. The craft is what got a year older."

03 — The planner

Twelve months, twelve programs.

The Challenge Planner is the deeper of the two documents: every month gets a full challenge plan — a theme, four named weeks of daily tasks, and a strip of engagement ideas covering webinars, creatives and email series. The 2025 edition set the format; the 2026 one wraps it in the same watercolor world as the calendar.

The 2025 planner — January and February challenge plans side by side, four weeks of tasks each with engagement boosters below

The 2025 planner — January and February plans, four weeks each, engagement boosters at the bottom.

Wellness Challenge Planner 2026 cover — gradient numerals behind a watercolor figure meditating
The 2026 planner's January page — a four-week New Year, Better You challenge program with weekly tasks

The 2026 planner — the cover, and the top of January's "New Year, Better You" program.

04 — Why I like this work

An annual ritual.

Most design work ships once. This ships every year — same brief, same audience, new me. It's become a quiet way to measure how much my craft moved in twelve months, and a place where the illustrator I started as and the product designer I became get to work on the same page.